Easy Website optimisation for Therapists
Presented By Rob Kelly FIAPH
Question: What is the easiest and quickest way to attract lots more clients?
Answer: By getting thousands more visitors to your website!
This one-day training course has been designed specifically for Therapists who have a website, (or would like one) and would like that website to rank highly, ie, appear at the top of the screen on the major search engines like google, alta vista, msn etc.
Most potential clients will only look at the first page of results once they have searched for ‘hypnotherapist in Leeds’ or ‘stop smoking in London’ etc. …. You need your website to be on this first page of website listings if you want lots of visitors to view your web pages.
You might have the best looking website in the world,
but it is useless unless people visit it!
There are just under TWELVE MILLION web-pages on ‘hypnosis’ on Google. Therefore, having an interesting, colourful, information-packed website is NO GOOD TO YOU AT ALL unless the public can find it by using one of the major search-engines.
During this dynamic course, Rob Kelly (a hypnotherapist, and expert in search-engine optimisation) will ‘optimise’ (make it search-engine friendly) one of the attending delegates websites, and turn it into a high-ranking, easy to find, search-term-specific, client-finder!
Rob will talk you through the whole process as he does it, so that you can optimise your own site at the same time. All Rob’s courses are presented in a fun & empowering manner.
This course will equip you with all the skills necessary to make all of your web pages HIGHLY VISIBLE to the public. Learn how to write the very best web pages, and optimise them for best performance, including: which words and pictures to use, the right ratio of words-to-pictures, the right topics to write pages on, ambiguous spelling, links to other websites, keyword meta-tags, keywords meta-title-tags, description tags, alt-tags, pictures, etc, etc.
In a recent survey of 250 hypnotherapists, 92% stated they attracted more than 80% of their clients via their website Ensure your website is getting as many visitors as possible!
Bring your website with you... If you already have one – either on your laptop or on paper, and we will work through it with you during the day. You will learn how to change/update your pages in order to make it ‘search-engine friendly’.
You DO NOT need to know anything about websites or search engines to benefit from this course
During the course, I will optimise one of the attending delegates websites, and turn it into a high-ranking, easy to find client-finder.
There is free internet access at the hotel, so you can optimise your website and have it uploaded to your server before the seminar is even finished!
I will teach you how to create the most effective domain and page names, including ‘doorway’ and ‘landing’ pages. I will also explain how search engines work, and how they rank different websites and web pages: why are some always in ‘the top ten’, and while others cannot be found, anywhere….
Why pay £1000's to somebody to do this for you, when you can do it MUCH BETTER yourself, and keep your website on top by spending just an hour a month on it.`
You will receive a purpose-written (plain-English!) handout detailing EXACTLY what you need to do to get the very best results from your website. An easy-to-read step-by-step guide will take you through the whole process.
Don’t worry if you are not ‘web-literate’ or ‘computer-literate’ – you can prepare the right wording and tags for your website on paper, and give this to your web-master to upload for you.
Question: What is the biggest mistake to make in marketing yourself?
Answer: To assume that whoever built your website has optimised it effectively... most web designers DO NOT KNOW VERY MUCH AT ALL about website optimisation!
If you had your website created/designed by someone else, it is very likely that it is very poorly optimised - Why not call Rob now, and together you can check over your site?
This course has now become an online training course - click on the link to go to the
easy search engine optimisation programme website
Some comments from previous course attendees:
"My knowledge of computers, websites, software and the like you can pretty well write on the back of a postage stamp. After your course, I've come home, rewritten sections of my website, placed appropriate keywords on each page, even uploaded all this information back to my host server, gotten google to have a look at it. Before your course, I could have done none of the above. Thank you so much for the course, I have no doubt this will benefit my business".
Philip Blake, Hypnotherapist.
This course is a MUST for anyone wanting their website to be the main source for attracting clients to their Practice/Clinic. Rob explains clearly and without the normal computer " gobblygook" how to use the tricks of the trade to ensure your website is properly optimised. The opportunity to ask questions at all levels will ENSURE that new business finds YOU as opposed to your competitors. There should be no choice - you need to attend this Course ! You also get a concise Handout from the course as well for reference purposes - find out when the next Course is... and book !!
Greg Coyne, Hypnotherapist
Prior to the course if you typed 'Stop Smoking Hypnotherapy Dartford' in google my website came up on the second or third page. After some minor changes learnt on the course, and some patience while google crawled my site again, if you type in either 'stop smoking dartford', 'quit smoking dartford', or 'give up smoking dartford' without any reference to hypnosis it now comes up as the first entry out of over 40,000 websites. Believe me when I say I am no web developer!!! As a result when the smoking ban came round in July the course ended up paying for itself 20 times over!!!
Richard Brent, Hypnotherapist
Hi, I just want to report that following the workshop I did with Rob on optimisation. I am thoroughly enjoying working on my own web pages rather than paying large sums of money to "experts".
The course opened my eyes and gave me the confidence to get in there and make it happen.
As a result I have moved from page 8 or 3 depending on the subject search, to page 1 in every topic I have worked on. It is often the top site on page 1 too. Enquiries are up as a result.
I would thoroughly recommend Rob's workshop to anyone who is still struggling to get to grips with this fascinating subject. I hope he will run another!!
John Hudson, Hypnotherapist
If a technophobe like me can find this stuff interesting and easy then anyone with their own website will! It's great to maximise the potential of my previously invisible website, which after all is my main "shop window". Thanks Rob for turning me onto something I was so reluctant to do myself. It's both saved me £100's in fees to an SEO company and my enquiries have doubled even after only two weeks!
Alice Pinion, Hypnotherapist
This course has now become an online training course - click on the link to go to the
easy search engine optimisation programme website